Meta Threads: What It Is & How to Use It

What is Threads for Instagram? blog post featured image

On July 5th, Meta introduced Threads – a new text-based social media app for sharing content and joining conversations.    And with over 30 million users already having joined the app, Threads is being called the potential “Twitter killer”.    In fact, we’re already seeing a clash of billionaires, with Twitter owner Elon Musk threatening […]

10 Timeless Tips for Great Evergreen Content


As a Seattle native, I am very familiar with the majesty and magic of Evergreen trees.   Known for staying green and fresh year-round, the Evergreen trees have made their home in the Pacific Northwest and have become the inspiration for many photography portfolios and adventure wedding backdrops.   So it’s no surprise that evergreen […]

5 Unique Methods for Generating Drool-Worthy Blog Post Ideas 


One of the most common questions I get as an SEO content writer is, “How do you come up with unique blog post ideas?”    When it seems like every topic under the sun has been covered by one blog or another, this feels like a very valid question. But the reality is that there […]

20 Best SEO Content Tools to Write Your Best Content Ever

"Best SEO Writing Tools" blog post image

Writing SEO-friendly content goes far beyond finding the right keywords. You need to write content your audience will actually enjoy and is actively searching for online. And while you could scour the web looking for the latest content tips, nothing works quite as good as having the right tools in your arsenal. SEO content writing […]

How to Research Keywords for Your SEO Content Strategy 

Featured image graphic, featuring "How to Do Keyword Research for SEO"

* This post may contain affiliate links for some of the awesome SEO tools I use every day 😉     Whether you’re a blogger, a business owner, or an aspiring SEO copywriter, the concept of creating “SEO content” may seem easier said than done. After all, you know that the key to generating organic […]

Why Audience Research is the #1 Thing You Need to Master Your Content

Know Your Audience and Master Content Marketing

After 8 years of offering marketing services + coaching, I can honestly say the #1 culprit of failed businesses is missing the mark on understanding who they’re serving. Furthermore, after 8 years I can also say that some well-crafted market research makes the actual content marketing campaign downright easy to execute. Don’t take my word […]

How and When to Use Humor in Content Marketing

How and when to use Humor in content marketing

A lot of brands are afraid of humor… Yet many brands have been wildly successful in their efforts to incorporate humor into their content, while other brands have seen their attempts blow up in their faces. The act of incorporating jokes is not enough in and of itself. Context is important, and so is the […]

How to Write Content That ‘Breaks the Internet’

Kim Kardashian Paper Cover, 'How to Write Content that Breaks the Internet'

When Kim Kardashian was spotted on the cover of Paper Magazine, the media was in an absolute frenzy. “Kim K breaks the internet!” “#BreaktheInternet on Twitter!” “Kim Kardashian did WHAT?” Fans and haters alike were ALL OVER this story- sharing opinion pieces, memes, gifs, and all kinds of juicy content around this scandalous magazine cover. […]